Millions of people queued online to buy tickets to Taylor Swift’s Eras Tour, but countless people walked away empty-handed.
And now many of those Swifts are looking at secondary markets, where ticket prices have risen. Some of these tickets will cost you thousands, while others are over $20,000.
Finding tickets at the best price—on legitimate resale sites—is often a challenge. Here’s what fans need to know as they try to score tickets for Swift’s highly anticipated tour.
Beware of counterfeit tickets
If you see a deal that looks too good to be true, it probably is.
“Fraudsters can lure consumers with enticingly low prices only for them to realize the ticket is fake when it comes time to attend the event,” the Better Business Bureau serving Greater Cleveland told Cleveland.com.
Boston Police Department encourages fans to buy tickets only “from authorized agencies”.
“Purchasing by other means creates the potential for possession of an invalid and/or counterfeit ticket,” the police department said.
Which ticket sites can you trust?
When buying tickets for resale, it’s important to know which sites are legitimate.
StubHub is one of the most popular secondary market websites, but CNN reports that purchasing tickets for certain tour dates set you back $17,000 or even $35,000. Take these prices with a grain of salt, a StubHub representative said.
According to CNN, some tickets for the “Eras Tour” are selling for as little as $150, with an average price of $600. A StubHub spokesperson said prices will likely be set after the busy pre-sale period ends.
More tips for buying resale tickets
The Better Business Bureau recommends that ticket buyers review the policies of the ticketing site, which will provide detailed information about the terms of the transaction.
Tickets should only be purchased with a credit card, so avoid middlemen who ask for gift cards or a bank transaction, the organization said.
When you receive your ticket, you must check it to make sure it is valid.
“Does something look out of place? Are all the details correct?” StubHub said. “Are there any spelling mistakes? Is the text legible?
Some websites offer transaction protection to buyers. PayPal, for example, allows strangers to buy and sell with each other minimize the potential for risk.
Transactions can be secured through PayPal – meaning you can get your money back – if the item isn’t received or if it’s not as described.